Sunday, March 25, 2012

What are library facebook pages using as cover photos? A survey

It's common for libraries to have a Facebook page now and as such we are all affected by the new Facebook Timeline for pages that will be turned on March 30 2012. Articles like this and this explain some of the changes but perhaps the biggest change will be the need to add a cover photo on top of the normal profile photo.

I was curious to see what libraries who had already turned on timeline was doing, so I decided a totally unscientific search for libraries on Facebook. I ended up with 183 so far (no doubt there are more) and I posted them on my Pinterest board.

Basically I saw the following types of Facebook cover photos
  1. External building shots
  2. Interior shots without people prominent 
  3. Interior shots with people front and center
  4. Book shots
  5. Photo collage
  6. Others  (events. memes etc)

1. External building shots


These were pretty popular, I suppose because they are easy to find? Some examples

Standard building shot














Source: facebook.com via Aaron on Pinterest


Another one

Source: facebook.com via Aaron on Pinterest


Another one

Source: facebook.com via Aaron on Pinterest





Night shots

Source: facebook.com via Aaron on Pinterest








Another one

Source: facebook.com via Aaron on Pinterest



Another one

Source: facebook.com via Aaron on Pinterest






Historical photos?










                                                 








Source: facebook.com via Aaron on Pinterest


External photo with people


Source: facebook.com via Aaron on Pinterest



Artistic impressions?


Source: facebook.com via Aaron on Pinterest





2. Interior shots without people

This is fairly popular but many of these photos are purely interior shots with nobody in the shot or perhaps in the distance.


 View from counter






Source: facebook.com via Aaron on Pinterest


Source: facebook.com via Aaron on Pinterest


More

Source: facebook.com via Aaron on Pinterest


More


Source: facebook.com via Aaron on Pinterest






More


Source: facebook.com via Aaron on Pinterest



Limited angles


Source: facebook.com via Aaron on Pinterest


Yet another

Source: facebook.com via Aaron on Pinterest
Yet another
Source: facebook.com via Aaron on Pinterest


View of Counter


Source: facebook.com via Aaron on Pinterest




3. Interior shots with people front and center




Standard students studying shot

Source: facebook.com via Aaron on Pinterest






Standard teens reading shot


Source: facebook.com via Aaron on Pinterest


Students identified



Source: facebook.com via Aaron on Pinterest


People having fun/studying/working shots



Source: facebook.com via Aaron on Pinterest



Yet another one

Source: facebook.com via Aaron on Pinterest


Yet another one

Source: facebook.com via Aaron on Pinterest



Standard kid discovering magic in book shot


Source: facebook.com via Aaron on Pinterest


Cute kids shot




Source: facebook.com via Aaron on Pinterest


Yet another


Source: facebook.com via Aaron on Pinterest


Yet another kids shot

Source: facebook.com via Aaron on Pinterest






Cartoon constumes shot


Source: facebook.com via Aaron on Pinterest


Yet another

Source: facebook.com via Aaron on Pinterest


Staff photo


While there are cover photos of library staff at the desk (see below for one example) far fewer group photos of staff

Source: facebook.com via Aaron on Pinterest



I found only 2 group photos, here is one


Source: facebook.com via Aaron on Pinterest


Yet another group shot, not sure if is of library staff

Source: facebook.com via Aaron on Pinterest


4. Book shots 

 Librarians loves books, so quite a few shots of books, books-shelves and  computers








Source: facebook.com via Aaron on Pinterest



Source: facebook.com via Aaron on Pinterest






Source: facebook.com via Aaron on Pinterest





Source: facebook.com via Aaron on Pinterest





Source: facebook.com via Aaron on Pinterest



Source: facebook.com via Aaron on Pinterest



5. Photo collages

These tend to be very rare and in my opinion generally don't work out as well as having one sprawling picture. Here's are some that are not too bad in my view









Source: facebook.com via Aaron on Pinterest






Source: facebook.com via Aaron on Pinterest



For library systems with many locations photo collages can be used for different libraries






6. Others 

There are other creative ways one can use the cover photo. Some examples

Using memes?


Hey it's the Ryan Gosling meme!


Source: facebook.com via Aaron on Pinterest



Marketing for events?

 Facebook has strict rules governing the rules for cover photos. You are not supposed to add

"Contact information, such as web address, email, mailing address or other information intended for your Page's About section" and "calls to actions". Unfortunately I have noticed two libraries that may have broken this rule, one has email , phone number and opening hours, while another has opening hours. I decided not to link to those pages for obvious reasons.

I *think* it's okay to advertise events? No sure if it counts as calls to action, probably not.

Source: facebook.com via Aaron on Pinterest


Source: facebook.com via Aaron on Pinterest


Source: facebook.com via Aaron on Pinterest


Source: facebook.com via Aaron on Pinterest
Source: facebook.com via Aaron on Pinterest


Source: facebook.com via Aaron on Pinterest




Celebrity endorsement?


Source: facebook.com via Aaron on Pinterest


Quite a few have pictures of flowers and plants not quite sure significance (state flower?)


Source: facebook.com via Aaron on Pinterest


Some item in the library archives?


Source: facebook.com via Aaron on Pinterest


Library stuff

Source: facebook.com via Aaron on Pinterest
 


Others I can't even classify

Source: facebook.com via Aaron on Pinterest



Source: facebook.com via Aaron on Pinterest



Conclusion


Quite a collection of images and this is but part of those I saw. Which ones are your favourites? Personally I find the ones with the kids are so adorable.

Anyway, I hope this survey of Facebook cover photos will give you some inspiration or ideas on what photo to use for your Facebook page.

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